EMPOWER . ENLIGHTEN. EDUCATE

WHY ATTEND?

empower-Enlighten-Educate

If you are in any of these industries you need to be at this trade show:
Hair care products manufactures, Anyone in Fashion, Salon Owners, Estheticians, Make up- Artists, Massage Therapists, Cosmetologist , Students/Teachers and Beauty Supply owners

WHY ATTEND ISOB?

empower

International Shades of Beauty Hair and Beauty Trade Show is the vision of Dr. Robyn S. Joppy and supported by a group of powerful, multi-racial, entrepreneurial women who desire to give anyone connected to the beauty industry, domestically and internationally, the tools, resources, and exposure needed to be successful.
WENDY ALEXANDER

enlighten

Experts representing various aspect in the beauty industry will be attending this event to:

  • Showcase innovative products
  • Provide ideas and tips to scale your beauty business
  • Share the latest advances in technology, coloring and cutting techniques, styling, barbering, and product knowledge
  • Makeup artist tips and tricks such as contouring, eyebrow shaping, eyelashes, selecting the correct foundation and color palette
  • Network
Terri Brown

Educate

Education is an important part of this event. Selecting the right hair and skin care products is essential to maintaining a healthy beauty regime. Industry experts will be available to help take the guess work out of your routine.

ready to take your hair products to the next level?

GLAMSQUAD SHOWDOWN

The countdown has begun for the launch of International Shades of Beauty (ISOB) Hair and Beauty Trade Show.  Because ISOB loves and supports all things beauty, we thought it would be fun to have some fun. As a result, ISOB teamed up with professional fashion model and makeup artist, Kimberly Carey (Abu Dhabi), who created The Glam Squad Showdown.

HEADPIECE COMPETITION

CALLING ALL FASHION STUDENTS! As a fashion student, you have an opportunity to show the world your creative genius by entering ISOB’s first Headpiece Competition.

thank you to our isob sponsors

To be beautiful, starts from internally and radiates outwardly. The body, the mind and the soul when they are in sync and at peace, the beauty of a person shines through their eyes.
Zine Nkukwana CEO of South African Women in ICT Forum Entrepreneur & Inspirational Speaker
Response from "What Beauty Means to Me" Campaign

want international exposure?